pink Roses with text top tips to keep your flowers fresh

Oh yes, definitely fewer calories than chocolate, longer lasting than a bottle of wine (for most anyway ;-)), and considerably more heartfelt than a simple text message…

Whether you are buying flowers to send to a friend or as a little treat for yourself, they are absolutely guaranteed to bring a smile to someone’s day and spread a little joy!

So here are our top tips for keeping flowers fresh for longer, so you get the best value for money and as long as possible to enjoy them.

1. Keep it clean

Make sure your flower container or vase is spotlessly clean. You may not have realised but, bacteria will considerably shorten the life of cut flowers. I always make sure my buckets and vases are bleached clean on at least a weekly basis. It’s one of the first things you learn as a florist!

2. It’s included for a reason 😉

Always use the flower food sachet that comes with your flowers, it contains much needed food and ingredients to keep that bacteria at bay.

3. Cutting is key

Cut the stems of your flowers with a clean knife or pair of scissors. Cutting at an angle is a good idea as it helps increase the surface area for water intake, and don’t leave any ragged edges – loose bits of stem and foliage hanging around in the water will cause the dreaded bacteria to develop.

4. Discard the bad bits

Remove any foliage from the stem that is going to be below the water line, or into floral foam if you are using it. Guess why..??

5. Where will they live

Displaying your flowers in a cool place will extend their life, so avoid radiators and sunny windowsills. On the flip side, avoid draughty spots too – flowers are just like people really, they just want a nice comfortable spot and something to eat and drink!! You also shouldn’t display your bouquet near fruit. That’s right, ripening fruits release tiny amounts of ethylene gas which can reduce the longevity of your fresh arrangement.

6. Swap out the water

Change the water every 4 or 5 days – no one wants to drink murky water full of bacteria! –  and add another sachet of flower food.

7. More food…

If you don’t have another food sachet, you can make your own! Mix into the water:

  • 2 tablespoons apple cider vinegar (to reduce bacteria growth in the water)
  • 2 tablespoons sugar (to provide energy to the cut flowers)

8. Myths or reality?

Some say to add a copper penny and a cube of sugar to the water; apparently the copper in pennies is thought to act like an acidifier, which prevents the growth of bacteria. Other suggestions include adding a few drops of vodka plus a teaspoon of sugar, even aspirin is said to prolong their life!

9. The nations favourite

Who doesn’t love roses. Heads should be firm if you lightly squeeze it. This shows the bloom is fresh and will last. If a rose head unexpectedly flops when you think the roses are fresh, it may be because they have been out of water and have an air bubble in their neck. Try this trick to revive them: Cut 2 – 3cm off the stems, wrap them in paper up to their necks, dip the stems in boiling water for 10 seconds, then place them in clean cold fresh water again. Leave them for a couple of hours wrapped in paper and they should perk up again.

10. Lastly, and most importantly, buy fresh flowers from a good florist!

They have expertise and experience, care about their reputation, and they care for and about their flowers so will make sure you get something lovely with great value for money.


Hope you found our top tips for keeping flowers fresh for longer useful – What do you find works best for keeping flowers in tip top shape? if you have any other suggestions or old wives tales that actually work, we would love to hear!!!

In the meantime, enjoy your flowers, Love Nicola


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Or if you have a specific request or requirement, we would love to hear from you, so please get in touch!

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